Dircks Concrete - Satellite Six

Dircks Concrete

Laying the Foundation
for an Industry Leader

Dircks Concrete Services felt their reputation was hindered by their brand’s failure to “look the part,” and were at times not seriously considered for work which they were extremely qualified to complete.

They were also at a huge disadvantage to their competitors as their website had little capability beyond providing a basic services list and contact information. Their goals were to update their brand identity, positioning, and messaging, and create a new website to better communicate their values and capabilities.

The Plan

  • Comprehensive Audience Strategy
  • Website Design
  • Inbound & Content Marketing Plan

The Results

Doubled website traffic over first 30 days
173% Increase in pages viewed
Added to major national builder bid lists
Positive feedback on updated brand identity from clients and vendors

First Month Traffic Increase

2x

Page View Increase

173%

Audience Strategy

Developed & Validated Customer Avatar
Created Identity & Messaging
Built a website strategic plan & sitemap

  • Customer Avatar

  • Customer Journey

  • Messaging & CTAs

  • Website Plan

After (Hover for Before) Before

Inbound Strategy

Search Optimization
Blogging & Content Marketing
Inbound & Lead Generation Strategy
Email Marketing

  • Search Optimization

  • Blogging & Content Marketing

  • Inbound & Lead Generation

  • Email Marketing

Since working with Satellite Six our sales have increased to record levels! I would recommend them to anyone looking to improve their sales/marketing strategies.

-Dustin Dircks, Owner

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