Articles

When Manufacturers & Technical Industries Need a Rebrand: 4 Things to Look For.

Posted by | Manufacturing | View Comments »

Manufacturers tend to operate in niche markets of complex industries. Most of the energy of your communication and messaging work is focused on communicating technical specifications and product information. And in some cases, the product itself CAN be the brand. If your product is simple yet durable, then your company hopes that those product characteristics […]