Satellite Six
Articles
This week on Maker Marketing, I was excited to have the opportunity to sit down with Jack Wilson of Box Latch Products. We talked about a number of philosophies core to his product and customer strategy. All these lessons revolved around one major idea, and that’s this: If you want to make something customers care […]
This week on Maker Marketing, I host a solo episode, and we’re taking a deeper dive into how YOU can better plan for – and get great results from – your trade shows. The Maker Marketing Podcast is a new weekly show from Satellite Six, currently in its first season. This podcast is perfect for […]
With each passing year, the tools, techniques, and needs of your audience changes, and 2019 is no exception. What can you do to stay on top of your market and customers? According to our new research and first-hand conversations with leaders in manufacturing and marketing, these 5 key trends are ones you’ll want to pay […]
This week on Maker Marketing, I spoke with Travis Blomberg of WasteCap Resource Solutions about sustainability. He has a mission: to help manufacturers and businesses to stop thinking of byproducts of their activities as waste, and instead think of them as an opportunity, both in reducing costs by providing that byproduct to another organization, and […]
This week on the show, I sat down with Jeff Dykes of Northern Star Fire to get his take on lessons he learned in tailoring his marketing efforts to suit the needs of his customer base. We also explore how he was able to rapidly make inroads into international distribution. The Maker Marketing Podcast is […]
Have you ever said to yourself, “Self, I think we can step back from our marketing efforts right now. We’re doing so well we can’t keep up!” If so, you might benefit from some insights as to why this is the PERFECT time to be ramping up your marketing efforts. Listen to the full episode […]
When it comes to Digital Marketing, it can be tough to know what’s critical and what’s unnecessary. So I’ve developed a list of six marketing assets that you can develop to build foundational communication and start supercharging your marketing outcomes. Why these six? In my years of working to drive results online, there are common […]
You’ve launched a great new website. Those customers who know your brand love using it, but you’re barely putting a dent in getting new traffic to your site. All your traffic seems to be from the same places it always was, and after the initial excitement wore off the site it returned to its normal […]