What’s happened to marketing over the past 15 years? It used to be simple – buy up airtime or ad space in a publication, run a campaign, and watch the resulting sales. Now, with a cluttered marketplace, where consumers have been so bombarded with ad messages that they ignore most of what they see, how [...]
Tag Archives: facebook
Better Marketing through Niche Focus
Should your company be on Facebook?
Small business or large corporation, it doesn’t matter. There’s something you can do with Facebook. It’s not just for kids hanging out. It’s evolved into a mass communications platform based around sharing and discovery. Think of it as a person-to-person voice where your company can micro-broadcast conversations with fans, prospects, and customers on a very personal level. Read the full article to learn more!
Rumble in the Valley Brand – Email Marketing, Event Signage
Client: Rumble in the Valley Project: Ongoing brand work, email marketing, event signage Project Brief: Rumble in the Valley is a kickboxing event held by Sugar Daddy Entertainment, based in Eau Claire, WI. The initial brand development and first event was held while I was a member of the staff, where I helped to develop [...]
Hahn’s Market – Site updates, Email Marketing
Client: Hahn’s Market Project: Existing Website Updates, Email Marketing & Social Media Project Brief: Hahn’s Market wanted to augment their online marketing by adding new features and templates to their MailChimp account. Along with the updates, new pages were added on their Facebook page and website to drive more signups for their new “What’s for [...]
Master Facebook’s new feed with EdgeRank
Seems like as soon as Facebook users get used to a new look and layout, they go and switch it up again. While feedback to the new design is mixed, it’s looking like EdgeRank is going to be more critical than ever to get your posts to hit your fans’ Top Story space. What’s EdgeRank? [...]
